{"id":102,"date":"2022-07-21T09:01:00","date_gmt":"2022-07-21T09:01:00","guid":{"rendered":"http:\/\/192.168.80.43\/?p=102"},"modified":"2022-11-07T15:44:48","modified_gmt":"2022-11-07T08:44:48","slug":"gandeng-seorang-doktor-perpustakaan-poltek-ssn-gelar-workshop-digital-marketing-for-library","status":"publish","type":"post","link":"https:\/\/library.poltekssn.ac.id\/?p=102","title":{"rendered":"Gandeng Seorang Doktor Medsos, Perpustakaan Gelar Workshop DML"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"102\" class=\"elementor elementor-102\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-37a88df2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37a88df2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-68ec5671\" data-id=\"68ec5671\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ae0dc38 elementor-drop-cap-yes elementor-drop-cap-view-default elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"1ae0dc38\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;drop_cap&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<p style=\"text-align: justify;\">Bogor \u2013 Perpustakaan Poltek SSN menyelenggarakan <em>Workshop Digital Marketing for Library (DML)<\/em> pada tanggal 18 \u2013 19 Juli 2022 di Auditorium Soemarkidjo, Politeknik Siber dan Sandi Negara.<\/p>\n<p>\n\n<\/p>\n<p style=\"text-align: justify;\"><em>Workshop<\/em> dihadiri oleh sejumlah pegawai Poltek SSN yang berasal dari unit Perpustakaan, Jurusan Keamanan Siber, Pusat Penelitian dan Pengabdian Kepada Masyarakat, Subbagian Kerja Sama dan Hubungan Masyarakat, Unit Laboratorium, dan Perpustakaan Pusbang BSSN.<\/p>\n<p>\n\n<\/p>\n<p style=\"text-align: justify;\">Kepala perpustakaan Poltek SSN, Yeni Farida, S.Stat., M.Si dalam sambutannya, menyampaikan bahwa tujuan dari <em>workshop<\/em> ini adalah untuk meningkatkan kemampuan SDM dalam hal pemasaran jasa dan informasi.<\/p>\n<p>\n\n<\/p>\n<blockquote class=\"wp-block-quote has-black-color has-text-color has-background is-layout-flow wp-block-quote-is-layout-flow\" style=\"background-color: #e7e7e7; font-size: 14px;\">\n<p>\u201cTujuan <em>Workshop Digital Marketing for Library<\/em> lebih berfokus pada bagaimana cara kita mengemas sumber daya yang dimiliki agar lebih tersebar luas kepada pemustaka. Caranya dengan mengoptimalkan media sosial. Jadi bukan berfokus pada kegiatan <em>marketing<\/em>-nya saja, tapi juga penciptaan konten-konten yang bermanfaat untuk meningkatkan citra institusi\u201d sebut Yeni.<\/p>\n<\/blockquote>\n<p>\n\n<\/p>\n<p>Dr. Rulli Nasrullah, M.Si atau yang lebih akrab disapa Kang Arul, menjadi narasumber dalam <em>workshop<\/em> kali ini. Sebagai seorang doktor media sosial pertama di Indonesia, Kang Arul adalah sosok yang sangat tepat untuk membawakan materi <em>Digital Marketing for Library<\/em>. Dilihat dari pengalamannya sebagai Konsultan Komunikasi Digital untuk Lembaga pemerintah dan swasta, tak heran jika beliau mampu menyampaikan materi dengan sangat apik, interaktif, dan menarik.<\/p>\n<p>\n\n<\/p>\n<p>Selama dua hari pelaksanaan kegiatan, semua peserta mengikuti kegiatan dengan sangat antusias yang ditandai oleh keikutsertaan peserta pada setiap praktik dan tugas yang diberikan oleh narasumber. Praktik tersebut diantaranya membuat video pendek yang baik, desain visual untuk unggahan media sosial, dan artikel yang menarik pembaca.<\/p>\n<p>\n\n<\/p>\n<p>Dari hasil kegiatan, dapat disimpulkan bahwa DML memerlukan manajemen strategis sehingga tujuannya dapat tercapai. 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elementor-element elementor-element-d937975\" data-id=\"d937975\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Bogor \u2013 Perpustakaan Poltek SSN menyelenggarakan Workshop Digital Marketing for Library (DML) pada tanggal 18 \u2013 19 Juli 2022 di Auditorium Soemarkidjo, Politeknik Siber dan Sandi Negara. Workshop dihadiri oleh sejumlah pegawai Poltek SSN yang berasal dari unit Perpustakaan, Jurusan Keamanan Siber, Pusat Penelitian dan Pengabdian Kepada Masyarakat, Subbagian Kerja Sama dan Hubungan Masyarakat, Unit <a class=\"read-more\" href=\"https:\/\/library.poltekssn.ac.id\/?p=102\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":247,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[7],"tags":[13,14,15],"class_list":["post-102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kegiatan","tag-digital-marketing","tag-dml","tag-workshop"],"_links":{"self":[{"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/posts\/102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=102"}],"version-history":[{"count":52,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/posts\/102\/revisions"}],"predecessor-version":[{"id":453,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/posts\/102\/revisions\/453"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=\/wp\/v2\/media\/247"}],"wp:attachment":[{"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/library.poltekssn.ac.id\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}